BuildXFlow
For home builders and ADU contractors

Every channel, one calendar, one approval.

BuildXFlow is social media management software for residential construction companies. Write a post once, tailor it per channel, route it for approval, schedule it for the hour your audience actually shows up, and see what it did afterwards.

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Publishes to
TikTok Facebook Instagram YouTube LinkedIn Google Business Profile
app.buildxflow.com/compose
The BuildXFlow composer with three channels selected and a caption written.
Compose once, publish per channel. Sample data shown.
6
Publishing platforms from one composer
1
Calendar and approval queue for the whole team
3
Roles: owner, admin and member, with sensitive actions gated
0
Posts published without a named person approving them

Built for one construction company and run on its own accounts every day. Every screenshot on this site shows sample data, not client content.

app.buildxflow.com/dashboard
The BuildXFlow overview showing scheduled posts, top content by views and connected accounts.
The overview: what is queued, what published, what performed. Sample data shown.

What it does

Six things, each of which a builder's marketing person otherwise does by hand across six browser tabs.

Compose once, per channel

Write the caption, pick the channels, and give each one its own format and publish time. Video goes to TikTok and YouTube, stills go to Instagram and Facebook, from one editor.

A calendar you can actually read

Month, week, day and list views with every post colour-coded by platform. Drafts sit below the grid until they are scheduled.

Approvals before anything is public

Nothing publishes without a named person approving it. Approvals can be given in the app or from a one-click link in an email alert.

Post at the hour that works

Best-time-to-post is computed from your own posting history per platform and per weekday, with a confidence rating, rather than from a generic industry chart.

Weekly numbers, one PDF

Per-platform stat cards with week-over-week movement, each owned by the person who runs that channel, exportable as a single report.

Retention, not just views

Hold rate and completion per video, so you can tell a clip that got watched from a clip that merely got served. Winners can be reused in one click.

Built for the trade

Made for builders, not for agencies

Most social tools are built for brands that sell a product online. A residential builder's marketing is different: it runs on home tours, floor plans, walkthrough video and word of mouth, and a lead is a phone call rather than a checkout.

  • Track which source actually brought families to an open house, by day
  • Tie ad spend to booked calls and signed work, not to impressions
  • Keep permitting and floor-plan explainers organised as a content library
  • Route approvals through the owner, who is usually on a job site
app.buildxflow.com/calendar
Content calendar for a month with posts colour-coded by platform.
The content calendar. Sample data shown.
app.buildxflow.com/reports
Weekly per-platform report cards with week over week movement.
Weekly reporting, one card per platform. Sample data shown.
One editor, one report

Six platforms without six logins

Connect each account once. From then on the composer knows which formats each platform takes, shows you the connected account you are about to publish as, and asks you to confirm the privacy setting before anything goes out.

Nothing is posted automatically without a signed-in person choosing to publish it.

Read the per-platform data use

Available to other builders

BuildXFlow is operated by BuildX LLC and is available to other residential construction companies by request. Tell us about your company and how many channels you run, and we will get back to you.

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